Sometimes messages and better delivered vocally. This is one of those messages. So you can LISTEN to today’s email (with some extra commentary) here.
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Five years ago, I invested $48,000/year to join a high-level mastermind of other business owners and entrepreneurs.
A lot for me at that time in my business. When I joined, I thought I’d be learning a bunch of tactics to grow my business. And while I definitely did, that was NOT the most impactful part of the group.
The thing that had the most profound effect on me: being around other driven, winning, energetic business owners – some on the same journey as me, some AHEAD of me, others coaching me.
That ENVIRONMENT led to more breakthroughs, more progress, reaching more milestones, and helping me overcome mental blocks I didn’t even know I had. And ultimately massive increases in revenue.
The biggest benefits I received from my investment came from being in “the Right Room.”
It’s one of the reasons we’re so passionate about creating this “Right Room” environment in our coaching programs.
We have live group coaching calls with all our students, we role play together, share wins with each other, have competitions, do giveaways. Tons of opportunities for everyone to engage, learn and CELEBRATE one another.
The energy is sky high, plenty of encouragement but we also hold people accountable and teach them how to hold themselves accountable.
They’re in the “Right Room.”
So it’s no surprise to me when the folks who show up and engage in our coaching programs are also the ones sharing wins like “I went 100% on premium lens upgrades last week” or “we booked 7 out 8 LASIK consults for sx today” or “we booked more consults last week that we have any time in the past year!”
(And these are all actual results from practices in the past 2 weeks)
Being in the Right Room creates ideas, motivation, drive, new energy. Almost like magic.
And the underlying source, the driver, the fuel – is New Energy. You want to create, capture and leverage New Energy, and that’s what happens when you’re in the Right Room.
(This applies to many aspects of life btw – health, fitness, parenting, etc)
You don’t want to get stale, get tired, get worn, get robotic. The New Energy wards off ALL those conversion killers.
Now, there’s a “Right Room” opportunity coming up in a few weeks in Miami, and this is specifically for my CEOs, surgeons, ODs and admins. It’s the Outliers 2024 meeting.
You wanna get in a literal room with other Physician CEOs and Admins who are pushing to new levels? This is The Right Room to be in.
Speaking lineup is phenomenal. My wife Susan and I are on the roster – we’ll be dropping all the hyper-tactical pearls on what’s working right now to get more consults and surgeries on the books. Tactics you can take and plug-n-play in your office the following Monday.
But more than amazing speakers, the New Energy is gonna be flowing. And you need it. We all do.
You’re neck deep in the mix of your practice every single day, keeping everyone going forward, putting out fires, on the grind basically 24/7.
That demands a New Energy infusion from time to time. It’s what our clients love the most in our sales coaching communities, and it’s definitely gonna be happening at Outliers in Miami.
Do not miss out on this opportunity.
They have a handful of tickets left. At least they did a few days ago. So head over to the website, grab yours now. Then reply and let me know you’re going so I can make sure we connect over a Piña Colada or Old Fashioned (or whatever your flavor is)
– T-Cole
PS – already attending? Forward this to a colleague who isn’t.
PPS – On the fence? You already know what you need to do. Book your flight and I’ll see you there. 💪🏼
PPPS – Don’t forget you can LISTEN to this message as well. In fact I recommend it. Hits different. Here’s the proof.