• Skip to primary navigation
  • Skip to main content
Troy Cole

Troy Cole

Sales Coaching for Refractive & Cataract Surgery Teams

  • About
    • Client Wins
  • Free Gift
  • Products
  • Sales Coaching
  • Podcast
    • Most Recent
    • View All Episodes
  • Articles
    • Most Recent
    • Best Of
  • Contact

Articles

Quality leads are made, not found

One of my dad’s favorite shows is Gold Rush on Discovery. It’s about commercial Gold miners trying to strike it big. I’ve watched it with him a couple times, but I tend to get frustrated with the …

[Read more...] about Quality leads are made, not found

Discounts vs. Offers (and what you should do)

I’m gonna make him an offer he can’t refuse.” - Don Corleone, The Godfather Had a conversation recently with a practice about their marketing, and I asked them “What kind of offers do you guys …

[Read more...] about Discounts vs. Offers (and what you should do)

Eavesdrop on my convo re: conversions

Got an email from Zeiss Queen Carol-Anne this morning re: MedSpas. She and I had a great convo earlier this week about conversions, and she followed up this interesting screenshot from an article on …

[Read more...] about Eavesdrop on my convo re: conversions

Pitbull & Personality Profiling

Outliers meeting was in Miami last weekend. You wanna talk about a BLAST… The Man, the Myth, the Legend Rob Melendez knows how to do it right. Shout out to him, his staff and Program Chairs on a …

[Read more...] about Pitbull & Personality Profiling

Why THIS is my go-to gas station…

When I need to fuel up on a road trip, I don’t look for any old gas station. I seek out a QuikTrip. QuikTrip - affectionately known as QT - is a gas station chain primarily in the south. There’s a …

[Read more...] about Why THIS is my go-to gas station…

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 9
  • Page 10
  • Page 11
  • Page 12
  • Page 13
  • Interim pages omitted …
  • Page 52
  • Go to Next Page »

Troy Cole

Copyright © 2025 · Monochrome Pro On Genesis Framework · WordPress · Log in

  • About
  • Free Gift
  • Products
  • Sales Coaching
  • Podcast
  • Articles
  • Contact