Articles

Don’t Forget: They’re people, not numbers

Was visiting a practice last week, and we were talking about the “business” of medicine and how to connect it to patient care. Because of course we all love what we do in this industry, but your …

These 4 “Belief Challenges” may be costing you patients right now

Writing this at 30,000 feet, on a flight en route back to TX from a 3-day shadowing / coaching engagement in Scottsdale. Looking forward to getting back to the cooler TX weather (Never thought I'd say …

Can SALES be taught? (or are people just “born with it”…?)

We were enjoying pool time with friends recently (because what the heck else are you supposed to do in Texas in July?), and the topic turned to sales. The question: Is "sales" a skill that can be …

Are you moving fast enough? 🤔

I was coaching a new client last week on the need for speed in his growing practice. He was faced with a software decision that should have been made weeks prior, and we discussed the options and why …

Mimic This “Positioning Placemat” from my Toyota Dealership

During a recent oil change at my Toyota dealership, I took a minute to look around the showroom at the new cars on display (couldn’t help myself!) I noticed this placemat on one of salespeople’s …