Articles

Swing, Swing, Swing, STOP! (Quick sales reminder)

At batting practice last week, I watched as one of my big hitters on my oldest son’s team struggled to get his bat on the ball. Specifically, he was “late on the pitch,” which means the ball was …

Why did I wait so long? (Avoid this mistake)

Last week, one of my boys started private lessons with a new hitting coach. Previous to that, we hadn’t done any private coaching this season. To be fair, he’s a solid hitter. But he wasn’t …

Hiring Tip from My Favorite Burger Joint

My 6 y/o Charley had her first gymnastics meet last weekend, and she took FIRST PLACE. Needless to say I am a proud dad. Here she is showing off her gold medal with me and my Aunt Rhonda, who came …

Want More High-Ticket Patients? Sell to This

As an elective surgery practice, you deal with a diverse group of patients - different ages, different backgrounds, different needs. Thinking about how to sell your services to such a diverse group …

Less is More – How “The Curse of Expertise” May Be Killing Your Conversions

When we onboard a new client into our coaching programs, we meet with admins/managers to go over the “roster.” Meaning everyone who will be going through the program, so we can talk about their …