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Troy Cole

Troy Cole

Sales Coaching for Refractive & Cataract Surgery Teams

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Articles

We teach our kids how to think. Why not our patients?

I have 4 kids age 10 and under, and they do a ton of activities - baseball, golf, gymnastics, basketball, football, soccer. Not all the things at the same time mind you, but there’s certainly some …

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Use this simple retention hack to keep great team members

Was visiting with a surgeon yesterday re: staffing issues they’re having. While it does seem like there are more good candidates in the workforce than there were a year ago, finding (and keeping) …

[Read more...] about Use this simple retention hack to keep great team members

[Screenshot] 5 Simple Benefits of SMS

A big “a ha” type moment I want you to pay attention to in life: Anytime you have a business interaction and think to yourself, “Wow, that was way easier / faster / more efficient / more enjoyable …

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🎾 3 “sales takeaways” from my first tennis lesson

Ya know what’s fun? Tennis. I never thought much about it until we decided to have our boys try it this summer. Not long after, Susan decided she was gonna give it a spin. And now she’s …

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3 ways to ensure if you build it… they will come

Buddy of mine texted me this picture from his recent road trip, and I immediately knew exactly where he was… If ya know, ya know. And if you don’t… It’s Iowa. At the filming site of arguably …

[Read more...] about 3 ways to ensure if you build it… they will come

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Troy Cole

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