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Troy Cole

Troy Cole

Sales Coaching for Refractive & Cataract Surgery Teams

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[Screenshot] 5 Simple Benefits of SMS

A big “a ha” type moment I want you to pay attention to in life: Anytime you have a business interaction and think to yourself, “Wow, that was way easier / faster / more efficient / more enjoyable …

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🎾 3 “sales takeaways” from my first tennis lesson

Ya know what’s fun? Tennis. I never thought much about it until we decided to have our boys try it this summer. Not long after, Susan decided she was gonna give it a spin. And now she’s …

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3 ways to ensure if you build it… they will come

Buddy of mine texted me this picture from his recent road trip, and I immediately knew exactly where he was… If ya know, ya know. And if you don’t… It’s Iowa. At the filming site of arguably …

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Where to spend your money and attention? (Quick reminder)

With so many ways to advertise these days, it can be easy to get distracted, overwhelmed or just generally off-course in how you allocate your marketing time and money. Let’s look at 10-second way …

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Solving “speed-to-lead” for nights and weekends

Happy Monday! Being that it’s the start of a new week, there’s a good chance you had a number of prospects submit contact forms and self-tests on your website over the weekend. I’ve talked numerous …

[Read more...] about Solving “speed-to-lead” for nights and weekends

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Troy Cole

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