Troy Cole
Sales Coaching for Refractive & Cataract Surgery Teams
I've been bullish on Facebook's new Live Broadcast Platform for the last couple of months. I've encouraged you to get involved, either by broadcasting live tours of your office, Q&A type of …
[Read more...] about Uncomfortable doing a Facebook Live Refractive Surgery? Do This Instead…
It’s 10:04, and her appointment was supposed to start almost 20 minutes ago. You were hoping she was just running late, but when your counselor tried to give her a call…. Straight to …
[Read more...] about Solve Your No-Show Problem with These 4 Persuasion Strategies
In my last article, I shared the many exciting benefits of Facebook’s new broadcasting platform, Facebook Live. (In case you missed it, you can find that article here. Read that before you read …
This is the first in a series of posts on the new Facebook Live. ———————————————————————————————— Facebook is always trying to stay on top of the social media mountain and blast away the …
[Read more...] about Getting Started with Facebook Live Broadcasts for Your Practice
One challenge that constantly faces your sales team - how best to “frame the presentation” of your offerings. While there's no need to reinvent the wheel, it can be useful to present the wheel in …
[Read more...] about 3 Simple Ways To Reframe Your Refractive Offering And Attract New Patients