Articles

How is the new iPhone selling? (Why it matters)

The amazing Jean Moody at CareCredit invited me to speak to their Vision Thought Leadership Group of practice admins yesterday. We had an insightful group discussion, then I gave a presentation …

[SCREENSHOT] lesson from my fave supplement co

I started seeing ads for ARMRA colostrum products over a year ago. Finally decided to give them a try for the product’s reported positive affects on immunity, metabolic health, energy and more. I …

They stole from me, and here’s what I’m doing about it

“Well THIS looks familiar…” I thought to myself. While conducting research in a new market last week, I came across a LASIK self-test that looks eerily similar to one that our firm published last …

It’s me, Hi, I’m the problem, it’s me. (apparently)

“Geez, you’re part of the problem!” I told Susan I wrote the following essay to send you today, and that 👆 was her immediate gut response to me. Apparently I'm promoting Taylor Swift's dating rumors, …

If you’re into podcasts & booking premium procedures, this is for you

I love love LOVE rapping about premium patient conversions. So when my guy Guido Piquet (Ops King at Mann Eye Institute and co-host of the Ophthalmology Business Podcast) asked me to chop it up with …