Marketing Strategy for Refractive Surgeons
Floyd Mayweather is considered one of the greatest boxers in history. In his professional career, he's amassed 50 wins and no losses, with 27 knockouts. And belts. Lots of belts. One …
[Read more...] about How Floyd Mayweather would handle the “Spouse Objection”
I wanna get practical with you today, my friend. Let’s talk about which sales objections you should actually work to solve. "You mean I shouldn't try to solve them all?" Nope. Because …
[Read more...] about Solve Your Most Common Sales Issues First
Writing to you today from somewhere between Rosemary Beach, FL and Fort Worth, TX. Our late-May beach vacation got pushed back to September (thanks, COVID). 4 sunshine-y days bookended a 3-day …
Aledo, TXSeptember 23, 2020 Guess who turned older today? Yup, this guy. And I actually have a gift for you today… 37 life, biz and sales lessons that have stuck with me in my short …
The fine folks at CRSToday Magazine asked me to write a cover story about social media marketing for refractive practices. When I’m talking to practices about all the different aspects of …
