Articles

The first step to leveling up your practice

So much happening in the last week with the election. And it doesn’t look like the end is in sight. Stack that on top of COVID, which went from "two weeks to slow the spread" to "8 months of …

Projection (Ricky Bobby shouldn’t do it, neither should you)

In the last message, we talked about the "limiting beliefs" around money, and how those show up as roadblocks when booking high-ticket patients. We’re gonna wrap up talking about projection. So …

You designed a beautiful office, now do this 👇

If you’ve ever done a new office build (or even a big renovation), you know what a process it is. I’m working with several practices right now that either recently completed a new office build, or …

Are your patients flying first class or coach?

Happy Monday! Let’s keep rocking through our recommendations for 2021, yeah? One of the most popular essays in recent history was my piece on raising prices. Some folks responded positively, and …

The #1 “Limiting Belief” plaguing your sales team (let’s talk dollars)

Excellent feedback on yesterday’s email about selling with conviction and building a strong mindset. "Agree 100%. This is about all we talk about internally." "Love this!" "Nothing is more …