Writing to you today from somewhere between Rosemary Beach, FL and Fort Worth, TX. Our late-May beach vacation got pushed back to September (thanks, COVID). 4 sunshine-y days bookended a 3-day …
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37 things I’ve learned in 37 years
Aledo, TXSeptember 23, 2020 Guess who turned older today? Yup, this guy. And I actually have a gift for you today… 37 life, biz and sales lessons that have stuck with me in my short …
CRSToday Magazine Cover Story – What Ms. Sweet Brown says about social media marketing…
The fine folks at CRSToday Magazine asked me to write a cover story about social media marketing for refractive practices. When I’m talking to practices about all the different aspects of …
Bryson breaks all the “rules” (and you can too)
If you’re a fan of pro golf, then you’re probably aware that Bryson DeChambeau (day-SHAM-bo) won the U.S. Open this weekend. If you’re not a golf fan (or if you’re not up to speed on the quirks of …
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”What if a caller asks a question I can’t answer?”
This question comes up often, including on a training call last week. You need to know how to deal with it. It’s typically from someone on the phone team, usually a newer team member who is …
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