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Troy Cole

Troy Cole

Sales Coaching for Refractive & Cataract Surgery Teams

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Articles

Those CareCredit videos I keep yapping about…

If you’ve read my last few messages, you've heard me tease our upcoming CareCredit Video Series on kicking butt at marketing, communication and sales. Michael King and I got together to rap about the …

[Read more...] about Those CareCredit videos I keep yapping about…

How to “Frack” for Surgery Patients

Being in Texas, I’ve got a lot of friends in the oil and gas business. I find it fascinating - all the moving parts that come together to get these substances out of the ground and into usable …

[Read more...] about How to “Frack” for Surgery Patients

[PIC] I channeled my inner Travis Kelce for this

Before you get any ideas, yes I’m still on the Cowboys bandwagon. This is our year! 🤣 But when Jean and Amy from CareCredit asked me to join forces with my guy Michael King and do an online video …

[Read more...] about [PIC] I channeled my inner Travis Kelce for this

House DJ shares tip to increase cataract conversions

Like many folks, we’ve cut the traditional cable cord and gone full on streaming. (And yes, we have about 3-too-many streaming services. Trying to pare down at the moment…) As you probably know with …

[Read more...] about House DJ shares tip to increase cataract conversions

(Cataract) Success is where prep and opportunity meet

As a Texan college football fan, it's nice to see a team from the Lone Star State at the top of the AP poll again. The University of Texas Longhorns have been in a football rut for over a decade. But …

[Read more...] about (Cataract) Success is where prep and opportunity meet

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Troy Cole

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