Articles

Podcast: 01 – This Piece of Tech is Killing Your Conversions

This one little aspect of your phone system is one of the biggest sources of lost revenue in practices across the country. And it's not immediately obvious that there might be a problem with yours. …

Podcast: 00 – The Intro Episode (What is the PGM Anyway?)

In this intro episode, we talk about what the Practice Growth Machine is, why we're doing a podcast, and the easiest way to communicate to me that you think I'm full of garbage. Subscribe in iTunes …

7 Shortcuts to Fast Track Rapport with New Patients

Know, like, and trust. Know. Like. Trust. A-Player salespeople will tell you - If you want to close the deal, your prospect needs to know you, like you and trust you. And that means you have to …

Small verbiage tweaks I’m using (steal this)

Sticks and stones may break my bones, but words… Well, words can actually cut to the core and be quite persuasive, IF you’re using the right ones. I wanted to tell you about 3 verbiage tweaks …

A Fresh Approach to the “I Need to Talk to My Spouse” Excuse

As much as you would love to book 100% of the prospects who come to your office for a consultation, common roadblocks keep this from happening. One of the most frequent objections - “This all …