Marketing Strategy for Refractive Surgeons
As I write this essay, we're 3 weeks into the Coronavirus quarantine in the United States. It stinks, but we gotta get through it. It’s time to get a little creative. Which is why I'm talking …
[Read more...] about [VIDEO] The “PSA Method” for Creating Simple Social Videos
FYI in case you missed them, here are my previous 2 messages relating to Coronavirus: Your practice growth roadmap during Coronavirus Model this Coronavirus response from a local custom …
[Read more...] about It’s Time to Claim (Cheap) Market Share
One particular Coronavirus response caught my eye, and I wanted to share it with you because it parallels a lot of what you do in your practice. No doubt you’ve seen many COVID-19 messages from …
[Read more...] about Model This Coronavirus Response from a Local Custom Clothier
There’s a good chance your inbox is filling up with messages about COVID-19/Coronavirus. Breaking news stories about ANOTHER thing canceled... Alerts from companies about what they’re doing to …
[Read more...] about Your Practice Growth Roadmap During Coronavirus
Our family does a LOT of our shopping on Amazon (including many of our grocery purchases through Amazon Fresh). Pretty sure we’re partially responsible for keeping Amazon in business. If you have …
